Oct

13

Halloween: Harrah’s Hosts “Superheroes and Villains” Outdoor Party on The Strip

Filed Under Harrahs, Las Vegas | Leave a Comment

Harrah’s Carnaval Court will host the Sin City’s hottest outdoor Halloween party. The Strip-side, open air venue, known around the globe as the top flair bar in the world, will be decked out in Halloween décor and will keep the party going until 3 a.m.

Party-goers can enter costume contests each night where a total of $10,000 in cash prizes will be up for grabs in two categories: “Sexiest Costume,” (ladies only) and “Most Creative.” First place winners in both categories, both nights, will win $1,500 and second place finishers will walk away with $1,000.

Sponsored by Bacardi, “Superheroes and Villains” will feature Halloween-themed cocktails, drink specials, giveaways and beautiful Bacardi girls. Live bands Wonder Boogie and The Crashers will entertain guests all day and night. Local radio stations KOMP 92.3, the rock station and The Point, 97.1, number one for classic rock, will be on hand broadcasting live, giving away dozens of “trick or treat flight night” prizes including: Roundtrip airfare from Allegiant Air and prizes from Vegas Indoors Skydiving.

“Superheroes and Villains” is open to persons 21 years or older with a valid ID. There will be a $10 cover charge starting at 8pm.

Imperial Palace Gets Freaky with “Scary-okee”

Halloween Karaoke Party

Located in the heart of the Las Vegas Strip, the Imperial Palace, will host the 5th annual “Scary-okee” Halloween karaoke party on Oct. 30 and Oct. 31. Starting at 9 p.m. and continuing on until 3 a.m., “Scary-okee” is Sin City’s top Halloween karaoke destination. In addition to the standard selection of karaoke songs, “Scary-okee” patrons may choose from the “Wheel of Terror,” featuring haunted tunes such as “Monster Mash” and “Werewolves of London.”

The bar will serve up a variety of themed cocktails such as “Purple People Eaters,” “Terror Tooters,” and “Scary-okee Punch.” Costume, air guitar, and “bootie shaking” contests will keep the party going until the early morning hours. Winners of the costume contest will take away cash prizes in three categories: male, female, and couple.

“Scary-okee” is free to all persons over 21 with valid ID.

Sep

26

Harrah’s announces expanded Total Rewards program

Filed Under Harrahs, Las Vegas, Las Vegas Casinos, Las Vegas Gambling | Leave a Comment

Harrah’s Entertainment, Inc. has launched the third generation of its award-winning Total Rewards customer loyalty program. The new, expanded Total Rewards will offer its members the ability to earn Reward Credits and Tier Credits for nearly all of their entertainment expenditures at participating venues, including dining, live entertainment, golf, spa and retail outlets.

For every dollar members spend on most non-gaming purchases at Harrah’s properties, including their hotel stay, members will earn one Reward Credit. Those points can then be redeemed for entertainment expenditures at participating outlets.

Total Rewards, introduced in 2000, was the casino industry’s first national, multi-brand loyalty effort. The newly expanded program allows the 40 million-plus Total Rewards customers to accumulate Rewards Credits and Tier Credits for most entertainment expenditures*.  Read more

Jul

30

How risky has Harrah’s gotten?

Filed Under CityCenter, Harrahs, Las Vegas, Las Vegas Casinos, MGM Mirage | Leave a Comment

Here is an excellent article from Bloomberg that discusses MGM’s City Center problems, and also mentions something interesting about Harrahs.

MGM’s City Center

Surprise, surprise.  Even the king of Las Vegas casino companies is having trouble getting its CityCenter project financed.  Basically, the CityCenter joint venture with Dubai World is looking for a $3.5 billion loan, but has only been able to scrape together $2 billion so far, leaving CityCenter to look for the remaining loans outside the US.

Harrah’s

One other interesting thing in this article is that it says Harrah’s bonds are trading at 70 cents on the dollar for a 17% yield.  That means if you hold the bonds until their maturity (assuming of course the company doesnt go bankrupt before that), you could generate a 17% return for yourself.  Now compare this to the stock market that has historically returned 11-12% per year, and it gives you an idea of how risky investors think Harrahs is right now.  Remember, these are bonds, which are supposed to be less risky than stocks (and less risk usually means lower returns).